Every business owner faces the problem of what to do when their
time is up or they have had enough. Whether it is a reluctance to
let go or a fear that their hard work will be flitted away by new
owners - either family or outside interests - very few family
businesses have a succession plan in place.
A KPMG and Family Business Australia study of family business
needs showed about 60 per cent of family business owners plan to
retire this decade, yet only 22 per cent have a formal succession
plan.
Philippa Taylor, chief executive officer of Family Business
Australia, says succession planning is such an emotional decision
for many family businesses that it is put into the "too-hard
basket".
Yet when people get into businesses they should be planning,
from the start, how they plan to get out, she says. "They might not
use the exit strategy but if they talk about it then the process
will be far simpler."
Lucio E. Dana, a specialist family business adviser and
facilitator, adds that to have a successful succession you need to
ensure that there are willing and able successors to take over the
business, based on agreed timetables and conditions.
"Transferring the business to successors is about creating a
shared vision for the future of the business and working
co-operatively during the transition period to achieve results that
meet the parties' expectations. Simply, it is about creating a
'win-win' strategy based on a genuine partnership."
DOs
Craig Holland, partner of tax services with Deloitte and author
of The Art Of Business Succession: Who Will Fill Your Shoes, also
says planning early is key to a smooth transition to the next
generation, if at all.
Holland says there is no one single focus to succession
planning; there will be people, legal, tax, valuation, retirement
and insurance issues to consider.
"As if all the business and tax issues are not challenging
enough, strategic succession planning becomes even more complicated
when family issues - relating to legacy, birthright, communication,
personalities and interpersonal dynamics - are added to the mix,"
Holland says.
Key to the planning process is addressing a number of issues
including: defining personal goals and vision for the transfer of
ownership and management; identifying and grooming talent to
replace the owner; and the importance of family involvement in
leadership and ownership of the company. One trend that is emerging
is for business owners to redefine their role rather than retiring
fully from the business - largely as a result of changes to
superannuation laws related to working part-time and both men and
women living longer.
A decision to stay in the business should not impede the
transfer of ownership, transfer of management responsibility or the
broader succession issues to be dealt with.
When it comes to exiting, how ownership is transferred - for
example, through a trade sale, public float, a management buy out
or a gift to family members - is as critical as the financing
arrangements.
Decisions about how to transfer the ownership will depend on
factors including the size of your business, family considerations
and retirement goals.
DON'Ts
A big mistake is to leave succession planning to the last
minute. Taylor says owners should start to plan five to seven years
before the "departure date" and think of succession as a "process
rather than an event".
Deloitte's Holland says owners need to be careful not to focus
on a single element of succession such as tax. "There are a number
of issues which need to be considered and it would be wrong for one
person to think they know it all."
He says one of the big issues will be the emotional impact of an
owner's departure.
"Its impact could adversely affect the business both financially
and non-financially." He says it would be a mistake to assume that
the next generation will want to work in, let alone own, the
business. Then there is the issue of whether the chosen successor
is competent and will do what it takes to develop the necessary
skills to succeed.
Taylor suggests children coming into a business should work
elsewhere for a few years.
"It helps them to establish a work ethic and see how other
businesses run. It also makes it harder for other staff to make
judgments about a family member and pigeonhole them."